Sunday, March 8, 2009

BNP Paribas

BNP Paribas is using blueKiwi to unify their people around a new corporate vision, improve internal communications, and dynamically identify expertise.

About BNP Paribas
BNP Paribas operates in over 85 countries, and has 162,700 employees including 126,600 in Europe. According to Brand Finance 2008, BNP Paribas is the 6th most valuable international banking brand in the world.

The Problem
• Staff in different divisions and locations have significant knowledge and skill, that is not always fully utilised by the business.
• 'Generation Y' is starting to enter the workforce, with a strong demand for web 2.0 tools in the workplace.

The Solution
Within BNP Paribas' Corporate and Investment Banking Division (13 000 employees in over 80 countries), blueKiwi is part of an overall strategy aimed at:
• Capitalising on information and skills within the business
• Preparing for the workforce entering the workplace in 2010
blueKiwi has been deployed by the internal communications group as a project called "Our business blog", which allows staff to capture and share information across the organisation. The solution enables BNP Paribas staff to collaborate across departments and territories, identify expertise and capture knowledge automatically as people collaborate.



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